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One-to-One Personalization (Mail Merge)
One-to-one personalization is key to building long-term customer value, higher response rates, and cost-efficient communications. CoolerEmail is the leading email marketing solution partly because we greatly enhance your ability to match customer profile information with targeted, relevant content. The sophisticated CoolerEmail eMessaging system will help you reach your customers with relevant e-mail messages based on their specific attributes or requests.
With content-matching strategies and nested-rule sets capable of complex, personalized solutions, CoolerEmail will provide you will a considerable competitive advantage. You will be able to speak more directly to the individual needs and characteristics of your customers, and build long-term, profitable, customer relationships.
For more information on more complex mail merges and dynamic rule-based personalization, check out the Dynamic Mail Merge feature (under Premium Features in the menu to the left).
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Embed any of 26 preset demographic and 50 user-defined fields or the date anywhere in your email with a simple "placeholder" code
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