1. Richer messages. Unlike a text-based email, a CoolerEmail brings a message to life with: Banners and logos (include your brand on your email marketing!) Links to an unlimited number of websites Images (photographs, graphics, etc.) Music (include your favorite song with a CoolerEmail!) Videos and Multimedia (Quicktime, Flash, etc)

After you send your first CoolerEmail, all subscriptions and unsubscriptions are handled for you automatically (of course, you can always manually add and delete names whenever you would like). And, thanks to CoolerEmail's Intelli-Filter, nobody will ever receive a "duplicate" CoolerEmail (even if they inadvertently signed on to your mailing list more than once).

3. Tracking Charts/Statistics. CoolerEmail provides you all the charts/statistics necessary to make sure your message is getting through (e.g., sample bar chart). If you are interested, you can also monitor your response through the tracking of individual recipients.

4. eCommerce enabled CoolerEmails If your company accepts credit cards over the Internet, you can even collect payments through a CoolerEmail! Your customers never even have to visit your website. With a third-party merchant account, all credit card transactions take place on secure servers--and receipts of confirmed purchases are emailed to you!

5. Multiple Editions You can build and send as many different "editions" of a CoolerEmail as you would like--you can have monthly, weekly or even daily editions (just like a magazine or a newspaper). And, of course, if you have multiple editions, you have the option of having multiple mailing Lists. You can send different CoolerEmails to different people. Many of our clients send their existing customers one CoolerEmail edition and their target prospects another. And you will make a greater return on your investment.

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